Lean Startup Management

Lean Startup Management is an innovation management approach focused on the efficient development of new products or services through the Build-Measure-Learn cycle. This approach emphasizes the rapid validation of ideas in real-world markets, data-driven decision-making, and continuous learning to minimize the risk of failure. The methodology has been widely adopted—not only by startups but also by large corporations—to foster faster and more targeted innovation.

This training can be adapted into the following formats:

  • In-house training

  • Intensive workshop

  • Innovation incubation program

BENEFITS TO BE GAINED

After completing this training, participants will be able to:

  • A comprehensive understanding of Lean Startup principles and practices.

  • Skills for developing and testing business ideas rapidly.

  • The ability to create an MVP (Minimum Viable Product) that aligns with market needs.

  • Insights on how to manage an innovation team in an agile and experiment-based manner.

  • A systematic approach to avoiding costly innovation failures.

WHO SHOULD PARTICIPATE

This training is ideal for:

  • Intrapreneur (innovation team within a corporation)

  • Startup founder & co-founder

  • Product manager, innovation manager

  • Lecturer or researcher in the field of entrepreneurship and innovation

  • Anyone looking to develop business ideas or new products efficiently

WHAT YOU WILL LEARN

Module 1: Introduction to Lean Startup

  • Lean philosophy and the background of the method

  • Differences between the Lean Startup and conventional methods

  • Successful and unsuccessful case studies

Module 2: Designing Problem-Solution Fit

  • Identify the customer's real problems

  • User interview and problem validation techniques

  • Formulating relevant initial solutions

Modul 3: Minimum Viable Product (MVP)

  • Concepts and types of MVPs

  • Designing a minimum product experiment

  • Examples of MVPs across various sectors

Modul 4: Build-Measure-Learn Loop

  • Designing experiments and hypotheses

  • Measuring outcomes and structured learning

  • Pivot or persevere: when and how

Module 5: Market Validation and Business Model

  • Validating business models using the Lean Canvas approach

  • Using data for rapid decision-making

Module 6: Implementing Lean Startup in Organizations

  • Integration challenges in large organizations

  • Agile team management and continuous experimentation

  • Case studies of companies that have successfully adopted

Module 7: Practice & Simulation

  • Workshop on building an MVP and conducting real-world experiments

  • Review and feedback from the trainer team