Lean Startup Management is an innovation management approach focused on the efficient development of new products or services through the Build-Measure-Learn cycle. This approach emphasizes the rapid validation of ideas in real-world markets, data-driven decision-making, and continuous learning to minimize the risk of failure. The methodology has been widely adopted—not only by startups but also by large corporations—to foster faster and more targeted innovation.
This training can be adapted into the following formats:
In-house training
Intensive workshop
Innovation incubation program
After completing this training, participants will be able to:
A comprehensive understanding of Lean Startup principles and practices.
Skills for developing and testing business ideas rapidly.
The ability to create an MVP (Minimum Viable Product) that aligns with market needs.
Insights on how to manage an innovation team in an agile and experiment-based manner.
A systematic approach to avoiding costly innovation failures.
This training is ideal for:
Intrapreneur (innovation team within a corporation)
Startup founder & co-founder
Product manager, innovation manager
Lecturer or researcher in the field of entrepreneurship and innovation
Anyone looking to develop business ideas or new products efficiently
Module 1: Introduction to Lean Startup
Lean philosophy and the background of the method
Differences between the Lean Startup and conventional methods
Successful and unsuccessful case studies
Module 2: Designing Problem-Solution Fit
Identify the customer's real problems
User interview and problem validation techniques
Formulating relevant initial solutions
Modul 3: Minimum Viable Product (MVP)
Concepts and types of MVPs
Designing a minimum product experiment
Examples of MVPs across various sectors
Modul 4: Build-Measure-Learn Loop
Designing experiments and hypotheses
Measuring outcomes and structured learning
Pivot or persevere: when and how
Module 5: Market Validation and Business Model
Validating business models using the Lean Canvas approach
Using data for rapid decision-making
Module 6: Implementing Lean Startup in Organizations
Integration challenges in large organizations
Agile team management and continuous experimentation
Case studies of companies that have successfully adopted
Module 7: Practice & Simulation
Workshop on building an MVP and conducting real-world experiments
Review and feedback from the trainer team
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